- here's what you'll learn -
THE IMPORTANCE OF AN INDUSTRY ANALYSIS
An industry analysis can help you identify the threats facing your business and it can also point out opportunities that can potentially help you gain a competitive advantage. In this chapter, I'll walk you through how industry analysis helped with the expansion of FUBU.
Learn some of the key items to focus on when analyzing your industry from entrepreneurship coach Erik Lloyd
INDUSTRY SENSITIVITY FACTORS
In this chapter, learn the industry sensitivity factors that are crucial to know about because they can dramatically affect your business.
INDUSTRY FINANCIAL CHARACTERISTICS
Discover the financial characteristics you should be aware of to make sure that your business is always protected.